ShopFlow: From 2 Demos to 12 Demos Monthly with AI-Powered Outreach

How a solo founder transformed their sales process from manual outreach to automated AI-powered campaigns, increasing demos by 400% while saving 20+ hours per week.

ShopFlow

E-commerce SaaS

Key Results

400%
Increase in Demos
From 2-3 demos monthly to 8-12 demos monthly
100%
Time Saved
Eliminated 20+ hours of manual outreach per week
$45K
Annual Savings
Avoided hiring a sales rep at $45K+ annually

Before vs With

Before Cora

Demos:2-3 per month
Time Spent:20+ hours/week
Reply Rate:3%
Cost:$0 (but unsustainable)

With Cora

Demos:8-12 per month
Time Spent:2 hours/week
Reply Rate:12%
Cost:$35/month

Implementation Timeline

Week 1

Setup & Integration

Setup Cora Intelligence, updated prospects, and got started

Week 2-3

Campaign Optimization

Checked on how Cora is doing and updated her knowledge base with more important information

Month 1+

Automated Growth

AI handles all outreach while Sarah focuses on product development and closing deals

"Cora transformed our sales process. What used to take me 20 hours a week now happens automatically. We're booking 8-12 demos monthly instead of 2-3. The AI research and personalization is incredible - prospects actually respond because the outreach feels genuine."

Sarah ChenFounder & CEO
ShopFlow

How ShopFlow Went from 2 to 12 Demos a Month Without Hiring a Sales Team


For most solo founders, sales is the hardest part of building a startup. You know your product inside out, you can ship features fast, but booking demos? That often feels like an uphill battle.


That’s the exact problem Sarah Chen, founder of ShopFlow, was facing.



The Problem: Sales Eating 20+ Hours a Week


Sarah had built ShopFlow, an e-commerce SaaS platform designed to simplify store management for small online businesses. But like every early-stage founder, she quickly realized building a great product wasn’t enough — she needed a way to get in front of potential customers.


The catch? She was doing everything manually:

Researching prospects
Writing cold emails
Following up 3–4 times
Trying to keep track of responses in spreadsheets

It added up to 20+ hours a week just on outreach. Worse, it wasn’t consistent. Some weeks she managed 50 emails, other weeks she was too busy with product work to send any at all. The result: just 2–3 demos per month.


“I was spending more time on sales than on building my product,” Sarah recalls. “But hiring a sales rep wasn’t an option — the cost would have killed my runway.”



The Turning Point: Discovering Cora Intelligence


After looking at different tools, Sarah came across Cora Intelligence — an AI sales development tool designed for startups and solo founders.


Unlike other outreach platforms that just automate email blasts, Cora actually:

Analyzes prospects (their website, product, and pain points)
Crafts personalized outreach that feels hand-written
Calls leads in natural language when they engage
Handles follow-ups automatically until the meeting is booked

For Sarah, that meant she could upload her lead list once a month and let Cora do the rest.



The Results: From 2 to 12 Demos a Month


Within the first month of using Cora, ShopFlow’s sales process transformed:

Demo bookings jumped by 400%, from 2–3 to 8–12 per month.
20+ hours of manual work disappeared, replaced by 2 hours a week of light campaign review.
Reply rates quadrupled from 3% to 12%, since every email felt tailored and relevant.
$45K+ saved annually by avoiding a sales hire.

“The AI research and personalization is incredible,” Sarah says. “Prospects actually respond, because the messages don’t feel generic. And I can finally spend my time building ShopFlow instead of chasing replies.”



Why This Matters for Founders


Sarah’s story isn’t unique. Thousands of solo founders and early-stage SaaS startups hit the same wall: they need more demos, but they can’t afford to hire salespeople.


That’s where AI SDRs like Cora Intelligence come in. Instead of sinking $70K+ into a hire or $5K/month into an agency, you can:

1. Upload a list of potential customers once a month.
2. Let Cora handle research, emails, calls, and follow-ups.
3. Step in only when someone books a demo.

It’s sales development on autopilot — without losing the human touch.



The Takeaway


For ShopFlow, Cora Intelligence wasn’t just a productivity tool — it was the bridge between stagnant growth and consistent pipeline.


Sarah went from unpredictable outreach and 2 demos a month to a steady flow of 8–12 qualified calls. And she did it without hiring, outsourcing, or burning herself out.


If you’re a founder facing the same challenge, ask yourself:


👉 Do you want to spend your week cold emailing, or do you want to spend it building your product and closing deals?

With Cora Intelligence, you don’t have to choose.

Ready to create your own success story?

Join hundreds of businesses already using Cora Intelligence to transform their sales process.